First, let me say that I know this post may be a hard pill to swallow for some but I will say that being honest is the best policy. If you’ve seen my YouTube videos or Snapchats, you’ll see that I have struggled with the meaning of the Allure Beauty Box monthly subscription. Allure Beauty Box provides its subscribers with samples of beauty and hair products from companies all over the world.
One advantage of the beauty box is that you are exposed to up and coming products, which under normal circumstances, you may not discover on your own. While this is at no fault of the shopper, we tend to habitually shop where we are comfortable and know we can get products we trust. This beauty box gives you a guilt-free opportunity to try new products without spending an exceedingly amount of money on products you are not familiar with.
I am personally a fan of European skincare products, which I have tried throughout my years as a young girl with my grandmother. With her abnormally refined taste and financial flexibility as a black woman for her era, my grandmother would have me try products like Estée Lauder and Lancôme and makeup from Chanel. For a young black girl in the 1980s in south Louisiana, it was definitely an amazing experience. Honestly, now that I look at it, it reminds me how unaware I was of the struggles going on around me. My grandparents endured I had a good life and allowed me to explore this world, free of worry. I thank them for that. Back to the topic at hand.
Having the Allure Beauty Box in hand gave me a sense of experimentation that I experienced in my younger years. I’ve gotten products that were extremely useful, even altering the way in which I use makeup and which products I use for skin rejuvenation. But I cannot deny the things that made me turn away from the program, like the lack of concern of who gets what products.
One of the issues I had was when I received an email a few days before my Beauty Box arrived, asking me which shade range I was so that I could be fitted for the Make Up For Ever Ultra HD liquid foundation sample. As a business owner, I get about 300 emails a day, it’s hard to consider that I could have responded to the email in time. When I did receive the beauty box for that month, it was still the incorrect shade. Did I answer the email too late?
Another situation happened recently and to be honest, my reaction was captured on my YouTube unboxing. I’ve thought twice about even posting it because I was so disappointed, but I will because it was the ‘nail in the coffin’. I’m a black woman. In south Louisiana, being black has very little to do with your skin color, as we are of French, Africa, Spanish, or Indian decent….most with a combination of all. But when I get a product for self-tanning, I’m curious to know how much thought was put into my beauty box.
I went into the website and realized that the Allure Beauty Box subscription consists of several beauty boxes a month. So…couldn’t Allure do a short profile to find out the skin type (normal, dry, oily) and shade range of its subscribers? I’ve received lipsticks in shades that were repulsive, which would have discouraged me from buying the product in store. And another thing that Allure does…why talk about products that are not even in the box??? That’s not fair…where is it? They aren’t part of the Beauty box.
So, in closing, I am sadly saying ‘goodbye’ to the Allure Beauty Box until they decide to do a profile on each of their customers, at least to determine which of the pre-made boxes for the month will likely to be suitable for each of their customers. I guess I would not have such an issue if it was free like Influenster, but I am paying for samples of products that I am likely not to use. It pains me because Allure has brought forth some amazing products in the past, but this brought me to the end of the road….at least for now.